{"id":2699,"date":"2026-10-07T10:36:38","date_gmt":"2026-10-07T10:36:38","guid":{"rendered":"https:\/\/neonoova.com\/agencia-google-ads-a-barcelona-campanyes-publicitaries-dirigides-al-teu-negoci\/"},"modified":"2026-10-10T14:44:38","modified_gmt":"2026-10-10T14:44:38","slug":"agencia-google-ads-a-barcelona-campanyes-publicitaries-dirigides-al-teu-negoci","status":"publish","type":"post","link":"https:\/\/neonoova.com\/ca\/agencia-google-ads-a-barcelona-campanyes-publicitaries-dirigides-al-teu-negoci\/","title":{"rendered":"Ag\u00e8ncia Google Ads a Barcelona: campanyes publicit\u00e0ries dirigides al teu negoci"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Busques una ag\u00e8ncia de Google Ads a Barcelona per promocionar la teva empresa? A Neonoova gestionem campanyes destinades a obtenir sol\u00b7licituds, reserves o vendes, coordinant els anuncis amb la p\u00e0gina d&#8217;aterratge i mesurant els resultats. <\/p>\n\n<p class=\"wp-block-paragraph\">Podem ajudar-te a llan\u00e7ar noves campanyes o revisar les que ja tens actives. Definim qu\u00e8 promocionar, a qui dirigir els anuncis i com mesurar les accions que realment interessen al teu negoci. <\/p>\n        <div class=\"doflex docolumn banner-contacto-blog\">\n            <div class=\"doflex docolumn gap20 columna-banner\">\n               <div class=\"doflex dospace gap20\"><img decoding=\"async\" src=\"https:\/\/neonoova.com\/wp-content\/uploads\/2026\/06\/bot.webp\" alt=\"neonoova bot\">\n\t\t\t\t<p class=\"text24-24 negrita\">Dissenyem, desenvolupem i optimitzem tot tipus de p\u00e0gines d&#039;aterratge per al teu negoci.<\/p>\n\t\t\t\t<\/div>\n                <button class=\"home-slider-cuadricula-button text18-21 abrir-popup-contacto\" type=\"button\">\n                    Contacta&#039;ns\n                    <svg width=\"30\" height=\"30\" viewBox=\"0 0 30 30\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <mask id=\"path-1-inside-1_40_843\" fill=\"white\">\n                            <path d=\"M30 15L15 30L10 25L16.4619 18.5371H3.53711L0 15L3.53711 11.4629H16.4619L10 5L15 0L30 15Z\"\/>\n                        <\/mask>\n                        <path d=\"M30 15L30.7071 15.7071C31.0976 15.3166 31.0976 14.6834 30.7071 14.2929L30 15ZM15 30L14.2929 30.7071C14.6834 31.0976 15.3166 31.0976 15.7071 30.7071L15 30ZM10 25L9.29284 24.2929C8.90237 24.6835 8.90239 25.3166 9.29289 25.7071L10 25ZM16.4619 18.5371L17.1691 19.2442C17.455 18.9582 17.5406 18.528 17.3858 18.1544C17.231 17.7807 16.8664 17.5371 16.4619 17.5371V18.5371ZM3.53711 18.5371L2.83 19.2442C3.01754 19.4318 3.27189 19.5371 3.53711 19.5371V18.5371ZM0 15L-0.707107 14.2929C-1.09763 14.6834 -1.09763 15.3166 -0.707107 15.7071L0 15ZM3.53711 11.4629V10.4629C3.27189 10.4629 3.01754 10.5682 2.83 10.7558L3.53711 11.4629ZM16.4619 11.4629V12.4629C16.8664 12.4629 17.231 12.2193 17.3858 11.8456C17.5406 11.472 17.455 11.0418 17.1691 10.7558L16.4619 11.4629ZM10 5L9.29289 4.29289C8.90239 4.6834 8.90237 5.31652 9.29284 5.70705L10 5ZM15 0L15.7071 -0.707107C15.3166 -1.09763 14.6834 -1.09763 14.2929 -0.707107L15 0ZM30 15L29.2929 14.2929L14.2929 29.2929L15 30L15.7071 30.7071L30.7071 15.7071L30 15ZM15 30L15.7071 29.2929L10.7071 24.2929L10 25L9.29289 25.7071L14.2929 30.7071L15 30ZM10 25L10.7072 25.7071L17.1691 19.2442L16.4619 18.5371L15.7548 17.8301L9.29284 24.2929L10 25ZM16.4619 18.5371V17.5371H3.53711V18.5371V19.5371H16.4619V18.5371ZM3.53711 18.5371L4.24422 17.83L0.707107 14.2929L0 15L-0.707107 15.7071L2.83 19.2442L3.53711 18.5371ZM0 15L0.707107 15.7071L4.24422 12.17L3.53711 11.4629L2.83 10.7558L-0.707107 14.2929L0 15ZM3.53711 11.4629V12.4629H16.4619V11.4629V10.4629H3.53711V11.4629ZM16.4619 11.4629L17.1691 10.7558L10.7072 4.29295L10 5L9.29284 5.70705L15.7548 12.1699L16.4619 11.4629ZM10 5L10.7071 5.70711L15.7071 0.707107L15 0L14.2929 -0.707107L9.29289 4.29289L10 5ZM15 0L14.2929 0.707107L29.2929 15.7071L30 15L30.7071 14.2929L15.7071 -0.707107L15 0Z\" fill=\"#F5DEFE\" mask=\"url(#path-1-inside-1_40_843)\"\/>\n                    <\/svg>\n                <\/button>\n            <\/div>\n        <\/div>\n        \n\n<h2 class=\"wp-block-heading\">Campanyes adaptades a la teva oferta<\/h2>\n\n<p class=\"wp-block-paragraph\">Una empresa de serveis, un comerciant i una botiga en l\u00ednia no necessiten la mateixa estrat\u00e8gia. Abans de crear el compte, revisem la teva oferta, audi\u00e8ncia, cobertura geogr\u00e0fica i recursos disponibles.   <\/p>\n\n<p class=\"wp-block-paragraph\">Estar a Barcelona no implica anunciar-se nom\u00e9s a la ciutat: la campanya ha de reflectir on pots servir o vendre.<\/p>\n\n<p class=\"wp-block-paragraph\">Seleccionem formats segons l&#8217;objectiu, sense activar campanyes que el projecte no necessita. Pots con\u00e8ixer les seves difer\u00e8ncies al nostre article sobre <a href=\"https:\/\/neonoova.com\/tipos-de-campanas-google-ads\/\">tipus de campanyes a Google Ads<\/a>. <\/p>\n\n<h2 class=\"wp-block-heading\">Qu\u00e8 inclou la gesti\u00f3 de Google Ads<\/h2>\n\n<p class=\"wp-block-paragraph\">El nostre <a href=\"https:\/\/neonoova.com\/ca\/marqueting-digital\/gestio-sem\/\">servei de gesti\u00f3 de SEM<\/a> combina configuraci\u00f3, monitoratge i ajustos. L&#8217;abast est\u00e0 especificat a la proposta, diferenciant les comissions de gesti\u00f3 de la inversi\u00f3 destinada als anuncis. <\/p>\n\n\r\n<ul>\r\n<li>An\u00e0lisi de l&#8217;oferta i definici\u00f3 d&#8217;objectius comercials.<\/li>\r\n<li>Estructura de campanyes, segmentaci\u00f3 i selecci\u00f3 de paraules clau.<\/li>\r\n<li>Redacci\u00f3 d&#8217;anuncis i preparaci\u00f3 dels recursos acordats.<\/li>\r\n<li>Revisa les cerques i exclusions de tr\u00e0nsit no relacionat.<\/li>\r\n<li>Configurar i comprovar conversions.<\/li>\r\n<li>Seguiment dels resultats i propostes de millora.<\/li>\r\n<\/ul>\r\n\n<p class=\"wp-block-paragraph\">Si ja est\u00e0s invertint en publicitat, comencem revisant qu\u00e8 passa al teu compte. Abans d&#8217;augmentar el teu pressupost, \u00e9s important comprovar si els teus anuncis atrauen l&#8217;audi\u00e8ncia adequada, si la teva oferta s&#8217;ha ent\u00e8s i si els teus resultats es reporten correctament. <\/p>\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"594\" height=\"400\" src=\"https:\/\/neonoova.com\/wp-content\/uploads\/2026\/10\/Agencia-Google-Ads-en-Barcelona_-campanas-publicitarias-orientadas-a-tu-negocio.webp\" alt=\"Ag&#xE8;ncia-Google-Anuncis-en-Barcelona_-campanyes-publicit&#xE0;ries-orientades-a-a-tu-empresa, ciutat intel&#xB7;ligent Barcelona\" class=\"wp-image-2657\" srcset=\"https:\/\/neonoova.com\/wp-content\/uploads\/2026\/10\/Agencia-Google-Ads-en-Barcelona_-campanas-publicitarias-orientadas-a-tu-negocio.webp 594w, https:\/\/neonoova.com\/wp-content\/uploads\/2026\/10\/Agencia-Google-Ads-en-Barcelona_-campanas-publicitarias-orientadas-a-tu-negocio-300x202.webp 300w\" sizes=\"(max-width: 594px) 100vw, 594px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">P\u00e0gines d&#8217;aterratge a punt per convertir<\/h2>\n\n<p class=\"wp-block-paragraph\">Obtenir un clic no acaba la feina. La p\u00e0gina hauria de continuar el missatge de l&#8217;anunci, respondre preguntes clau i facilitar contactar o comprar.   <\/p>\n\n<p class=\"wp-block-paragraph\">Si el visitant es troba amb informaci\u00f3 gen\u00e8rica, un formulari que es bloqueja o una experi\u00e8ncia m\u00f2bil inc\u00f2moda, la campanya perd oportunitats.<\/p>\n\n<p class=\"wp-block-paragraph\">Podem <a href=\"https:\/\/neonoova.com\/ca\/desenvolupament-web\/landing-page\/\">encarregar-nos del desenvolupament d&#8217;una p\u00e0gina d&#8217;aterratge<\/a> per a la campanya o de <a href=\"https:\/\/neonoova.com\/ca\/com-optimitzar-una-pagina-daterratge-el-nostre-metode\/\">l&#8217;optimitzaci\u00f3 d&#8217;una p\u00e0gina d&#8217;aterratge existent<\/a>. Quan les millores afecten tot el lloc, les coordinem amb el nostre servei <a href=\"https:\/\/neonoova.com\/ca\/desenvolupament-web\/\">de desenvolupament web<\/a>. <\/p>\n\n<p class=\"wp-block-paragraph\">A l&#8217;article sobre <a href=\"https:\/\/neonoova.com\/landing-page-para-google-ads\/\">les p\u00e0gines d&#8217;aterratge de Google Ads<\/a> , expliquem com connectem els anuncis, la p\u00e0gina d&#8217;aterratge i la mesura.<\/p>\n\n<h2 class=\"wp-block-heading\">Mesura per avaluar la inversi\u00f3<\/h2>\n\n<p class=\"wp-block-paragraph\">Els clics i visites proporcionen informaci\u00f3, per\u00f2 no equivalen a vendes ni contactes. Revisem les conversions de Google Ads i, segons el projecte, la configuraci\u00f3 de Google Analytics 4 i <a href=\"https:\/\/marketingplatform.google.com\/intl\/es\/about\/tag-manager\/\" data-type=\"link\" data-id=\"https:\/\/marketingplatform.google.com\/intl\/es\/about\/tag-manager\/\" target=\"_blank\" rel=\"noopener\">Google Tag<\/a> Manager per verificar que s&#8217;estan registrant les accions acordades. <\/p>\n\n<p class=\"wp-block-paragraph\">Tamb\u00e9 comparem les dades amb el que rep la teva empresa: consultes relacionades amb el servei, reserves o comandes. Aquest monitoratge ens permet detectar problemes i guiar ajustos sense confondre el volum de tr\u00e0nsit amb els resultats comercials. <\/p>\n\n<h2 class=\"wp-block-heading\">La teva ag\u00e8ncia Google Ads a Barcelona<\/h2>\n\n<p class=\"wp-block-paragraph\">A Neonoova treballem en la gesti\u00f3 publicit\u00e0ria juntament amb p\u00e0gines d&#8217;aterratge i seguiment de conversions. Tant si comences de zero com si vols millorar campanyes existents, especifiquem qu\u00e8 necessita el teu projecte abans de proposar una soluci\u00f3. <\/p>\n\n<p class=\"wp-block-paragraph\">Digues-nos qu\u00e8 vols promocionar, quins clients est\u00e0s dirigint-te i si ja tens campanyes actives. Prepararem una proposta amb l&#8217;abast de la gesti\u00f3, les necessitats del teu lloc web i la mesura dels resultats. <\/p>\n        <div class=\"doflex docolumn banner-contacto-blog\">\n            <div class=\"doflex docolumn gap20 columna-banner\">\n               <div class=\"doflex dospace gap20\"><img decoding=\"async\" src=\"https:\/\/neonoova.com\/wp-content\/uploads\/2026\/06\/bot.webp\" alt=\"neonoova bot\">\n\t\t\t\t<p class=\"text24-24 negrita\">Dissenyem, desenvolupem i optimitzem tot tipus de p\u00e0gines d&#039;aterratge per al teu negoci.<\/p>\n\t\t\t\t<\/div>\n                <button class=\"home-slider-cuadricula-button text18-21 abrir-popup-contacto\" type=\"button\">\n                    Contacta&#039;ns\n                    <svg width=\"30\" height=\"30\" viewBox=\"0 0 30 30\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <mask id=\"path-1-inside-1_40_843\" fill=\"white\">\n                            <path d=\"M30 15L15 30L10 25L16.4619 18.5371H3.53711L0 15L3.53711 11.4629H16.4619L10 5L15 0L30 15Z\"\/>\n                        <\/mask>\n                        <path d=\"M30 15L30.7071 15.7071C31.0976 15.3166 31.0976 14.6834 30.7071 14.2929L30 15ZM15 30L14.2929 30.7071C14.6834 31.0976 15.3166 31.0976 15.7071 30.7071L15 30ZM10 25L9.29284 24.2929C8.90237 24.6835 8.90239 25.3166 9.29289 25.7071L10 25ZM16.4619 18.5371L17.1691 19.2442C17.455 18.9582 17.5406 18.528 17.3858 18.1544C17.231 17.7807 16.8664 17.5371 16.4619 17.5371V18.5371ZM3.53711 18.5371L2.83 19.2442C3.01754 19.4318 3.27189 19.5371 3.53711 19.5371V18.5371ZM0 15L-0.707107 14.2929C-1.09763 14.6834 -1.09763 15.3166 -0.707107 15.7071L0 15ZM3.53711 11.4629V10.4629C3.27189 10.4629 3.01754 10.5682 2.83 10.7558L3.53711 11.4629ZM16.4619 11.4629V12.4629C16.8664 12.4629 17.231 12.2193 17.3858 11.8456C17.5406 11.472 17.455 11.0418 17.1691 10.7558L16.4619 11.4629ZM10 5L9.29289 4.29289C8.90239 4.6834 8.90237 5.31652 9.29284 5.70705L10 5ZM15 0L15.7071 -0.707107C15.3166 -1.09763 14.6834 -1.09763 14.2929 -0.707107L15 0ZM30 15L29.2929 14.2929L14.2929 29.2929L15 30L15.7071 30.7071L30.7071 15.7071L30 15ZM15 30L15.7071 29.2929L10.7071 24.2929L10 25L9.29289 25.7071L14.2929 30.7071L15 30ZM10 25L10.7072 25.7071L17.1691 19.2442L16.4619 18.5371L15.7548 17.8301L9.29284 24.2929L10 25ZM16.4619 18.5371V17.5371H3.53711V18.5371V19.5371H16.4619V18.5371ZM3.53711 18.5371L4.24422 17.83L0.707107 14.2929L0 15L-0.707107 15.7071L2.83 19.2442L3.53711 18.5371ZM0 15L0.707107 15.7071L4.24422 12.17L3.53711 11.4629L2.83 10.7558L-0.707107 14.2929L0 15ZM3.53711 11.4629V12.4629H16.4619V11.4629V10.4629H3.53711V11.4629ZM16.4619 11.4629L17.1691 10.7558L10.7072 4.29295L10 5L9.29284 5.70705L15.7548 12.1699L16.4619 11.4629ZM10 5L10.7071 5.70711L15.7071 0.707107L15 0L14.2929 -0.707107L9.29289 4.29289L10 5ZM15 0L14.2929 0.707107L29.2929 15.7071L30 15L30.7071 14.2929L15.7071 -0.707107L15 0Z\" fill=\"#F5DEFE\" mask=\"url(#path-1-inside-1_40_843)\"\/>\n                    <\/svg>\n                <\/button>\n            <\/div>\n        <\/div>\n        \n\n<h2 class=\"wp-block-heading\">Preguntes freq\u00fcents: Preguntes freq\u00fcents de Google Ads<\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Busques una ag\u00e8ncia de Google Ads a Barcelona per promocionar la teva empresa? A Neonoova gestionem campanyes destinades a obtenir sol\u00b7licituds, reserves o vendes, coordinant els anuncis amb la p\u00e0gina d&#8217;aterratge i mesurant els resultats. Podem ajudar-te a llan\u00e7ar noves campanyes o revisar les que ja tens actives. Definim qu\u00e8 promocionar, a qui dirigir els [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2700,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[43],"tags":[],"class_list":["post-2699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marqueting-digital"],"acf":[],"_links":{"self":[{"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/posts\/2699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/comments?post=2699"}],"version-history":[{"count":1,"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/posts\/2699\/revisions"}],"predecessor-version":[{"id":2701,"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/posts\/2699\/revisions\/2701"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/media\/2700"}],"wp:attachment":[{"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/media?parent=2699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/categories?post=2699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neonoova.com\/ca\/wp-json\/wp\/v2\/tags?post=2699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}